Privacy Notice


Last updated: December 10, 2009. This privacy policy applies to users who began playing ZipZapPlay games Happy Habitat and Baking Life prior to April 15th 2011, and who have not yet accepted the new terms of use and privacy policy. If you have already accepted the new terms of use and privacy policy, you can find the new terms of service here and the new privacy policy here.

ZipZapPlay, Inc. ("ZipZapPlay") welcomes you to enjoy our services and software games (collectively, the "ZipZapPlay Games") available through social networking websites, such as Facebook (collectively, "SN Websites"). Our ZipZapPlay Games include, but not limited to, "Baking Life", "Happy Habitat" (currently accessible at http://apps.facebook.com/happyhabitat and http://apps.facebook.com/bakinglife). ZipZapPlay is committed to protecting your privacy. This Privacy Notice applies to data collected by ZipZapPlay through your use of the ZipZapPlay Games and any other such service provided by ZipZapPlay through the ZipZapPlay Games (collectively, the "Service").

Collection of Your Personal Information

In using or accessing the ZipZapPlay Games, you will not be required to directly provide us with any personal information as we use the information you have already provided to Facebook in registering for a Facebook account and which you have allowed Facebook to share with ZipZapPlay, including, but not limited to, your first name, your Facebook user profile picture, your friend‘s list, pages you are a fan of, your gender, and the networks to which you belong (collectively, your "Submitted Information"). In addition to the Submitted Information, we may collect the following information you provide (collectively, the "User Content"):

Information associated with messages and invitations that you provided to people in your network through the ZipZapPlay Games.
In-game actions you make, links clicked, and other similar navigation action in connection with the ZipZapPlay Games (collectively, your "In-Game Actions").
Certain standard browser information, such as your browser type, IP address, and access times.
Information from publicly accessible sources, such as blogs and comments from other users.

In using and/or accessing the ZipZapPlay Games, you expressly authorize us to collect and use your Submitted Information and the User Content (collectively, the "Information") in connection with the ZipZapPlay Games. You further acknowledge and agree that ZipZapPlay may, but is not obligated to, maintain copies of your Information indefinitely, or delete any or all Information, at our sole discretion.

We advise you to carefully read to the terms of use and privacy policies of SN Websites (collectively, the SNW Policies") that you access the ZipZapPlay Games through. It is your responsibility to read and accept the respective SNW Policies prior to accessing and playing the ZipZapPlay Games.

Use of Your Personal Information

ZipZapPlay collects and uses your In-Game Actions to operate and improve the ZipZapPlay Games and better deliver the Services. These uses may include performing analysis aimed at improving the Service; making the ZipZapPlay Games or Services more user friendly; and displaying advertising and content that are tailored to your preferences and interests. ZipZapPlay will not use, display, or share any of your In-Game Actions or your Information in a manner inconsistent with the privacy settings on your Facebook Account and/or Section 9 of Facebook's Statement of Rights and Responsibilities (currently accessible at http://www.facebook.com/terms.php).

We may also use your name, email address and other Information to notify you of new releases, notifications, and to solicit your comments and feedback. Any such emails will include an "unsubscribe" link should you decide you do not want to receive further such emails.

In-Game Actions and/or Information collected on ZipZapPlay sites and services may be stored and processed in the United States or any other country in which ZipZapPlay or its affiliates, subsidiaries or agents maintain facilities, and by using a ZipZapPlay site or service, you consent to any such transfer of information outside of your country.

You understand and agree that ZipZapPlay may access, maintain, archive and disclose any Information we may have about you and the contents of your ZipZapPlay account if required to do so by law or in a good faith belief that such access, maintenance, archival or disclosure is reasonably necessary to comply with legal process (such as a search warrant, subpoena, statute, or court order), to avoid liability, or to protect our rights and property, or that of our affiliates or the public. ZipZapPlay is not required to question or contest the validity of any search warrant, subpoena or other similar governmental request that ZipZapPlay receives.

Sharing of Your Personal Information

Except as described in this Privacy Notice, your In-Game Actions will be used only by ZipZapPlay and its controlled subsidiaries and affiliates, and such information will not be disclosed to any other third party without your consent. ZipZapPlay occasionally hires other companies to provide limited administrative and communication services on our behalf, such as providing customer support in connection with the ZipZapPlay Games, or performing statistical analysis of the Services. Those companies will be permitted to obtain only such information from you as necessary for them to deliver the service. Those companies are required to maintain the confidentiality of the information and are prohibited from using it for any other purpose.

ZipZapPlay may access and/or disclose Information and/or In-Game Actions about you without your prior consent if ZipZapPlay has a good faith belief that such action is necessary to:

(i) comply with legal process or other legal requirements of any governmental authority;
(ii) protect and defend the rights or property of ZipZapPlay (including the enforcement of our agreements);
(iii) operate or conduct maintenance and repair of the Services or equipment as authorized by law;
(iv) act in urgent circumstances to protect the personal safety of users of ZipZapPlay Services or members of the public; or
(v) act in accordance with the provisions set forth in Facebook's Statement of Rights and Responsibilities, Principles, and any other Facebook policy in effect.

Security of Your Personal Information

The In-Game Actions ZipZapPlay collects is securely stored within our database, and we use standard, industry-wide practices such as firewalls, encryption, and (in certain areas) Secure Socket Layers for protecting your information. However, as effective as encryption technology is, no security system is impenetrable and ZipZapPlay cannot guarantee the security of our database.

Collection and Use of Children's Personal Information

The ZipZapPlay Games and the Service are intended for general audiences, ZipZapPlay does not knowingly collect or solicit personal information from anyone under the age of 13 or knowingly allow such persons to register. No one under age 13 may provide any personal information to or on ZipZapPlay. If you are under 13, please do not send any information about yourself to us (including, but not limited to, your name, address, telephone number, or email address) or register or attempt to register for a ZipZapPlay account or to access any ZipZapPlay Games. In the event that we learn that we have collected personal information from a child under age 13 we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under 13, please contact us at support@zipzapplay.com.

Use of Cookies

ZipZapPlay uses "cookies" to collect non-personal data and information. Cookies are small text files our ZipZapPlay Games uses to recognize repeat users, and is typically placed on your hard disk by a Web page server. Cookies contain information that can later be read by a web server in the domain that issued the cookie to you. The way cookies function is by assigning a number to the user that has no meaning outside of the assigning Web site.

You should be aware that ZipZapPlay cannot control the use of cookies (or the resulting information) by ZipZapPlay's third-party partners or advertisers. You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to sign in or use other interactive features of ZipZapPlay sites and services that depend on cookies.

Comments Regarding this Privacy Notice

ZipZapPlay welcomes your comments regarding this Privacy Notice. If you have questions regarding this Privacy Notice, please contact us by e-mail at support@zipzapplay.com.

Modifications of this Privacy Notice

ZipZapPlay may modify this Privacy Notice at any time, in ZipZapPlay's sole discretion, and such modification shall be effective immediately upon either posting of the modified Privacy Notice on the application or notifying you. You agree to review this Privacy Notice periodically to ensure that you are aware of any modifcations. Your continued access or use of the application and/or the software shall be deemed your conclusive acceptance of the modified Privacy Notice.

Copyright 2011 ZipZapPlay, Inc.    privacy notice     terms of service